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Click on the image above for a sampling of my students' live tweeting of the presidential inauguration – or enjoy the slideshow below.
As 2011 ends, please allow me to revisit my proudest moment as a journalism faculty member with a new Storify.

In late September, my digital journalism students at Marquette University made the most of an extraordinary campus opportunity – a presidential inauguration – that offered trial-by-fire experience and demonstrated the power of social media as a tool for journalism. Instead of the typical reporting and writing exercise, in which the students would each produce a 500-word story that just I would read – sigh! – they used Twitter to report on the inauguration. Their tweeting allowed countless Marquette alumni and supporters across the world to witness the ceremony live.

Tim Cigelske, a MU communication specialist and the campus social media guru, lauded the students' efforts. "I never thought we would surpass Sweet Sixteen," Cigelske said of the Twitter explosion following the men's basketball team's success last spring. He told my students that not only did their inauguration tweeting do so, it also netted the top eight trending topics in Milwaukee that day – "which is huge." (My Storify includes just a sampling from that day.)

The inauguration exercise also readied my students to use Twitter to cover events as reporters through the term. Indeed, live tweeting was only half of the inauguration assignment. Each student also had to create a Storify about the coverage. (The Poynter Institute offers five types of stories that make good Storifys.)
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No one knew what to expect beforehand. Those among my students who had tweeted regularly had mostly offered youthful banter. I stressed for class-related tweets using complete sentences, abiding AP style and correct grammar, spelling and punctuation, and no long or uncomplimentary hashtags such as #onmywaytowalgreenstobuylicorice and #icouldrantbutiwont. Both classes practiced with the Princess Diana eulogy before the ceremony. Each student then had to produce at least 12 tweets with their class hashtag and #muprez among the 140 characters.

After live tweeting beyond my wildest dreams, the next generation of professional scribes acted like true journalists – they went searching for food, assessed their own performance and found reasons to complain or blame their editor, that is, professor. That's OK. So gratifying when my students' work matters. Cigelske, formerly of The Associated Press, put it best when he told them during his class visit: "It was like you were all Associated Press reporters. You provided the color and the personality of being right there. You pretty much covered the spectrum – from breaking news to context to archival coverage. This is great training for ... your journalism careers, wherever it takes you."
 


Comments

Brynne Ramella
01/17/2012 11:07pm

The storifies were my favorite assignment of last semester. It is such a great way to present a news story. I plan to utilize it beyond class.

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04/09/2012 8:32am

Here your blog give us access to great information and I m impressed that the way you explained the details to us and will back to read such a great article here. I am very much pleased with the contents you have mentioned. I enjoyed every little part of it. I want to thank you for this informative read; I really appreciate the sharing such information.

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04/11/2012 3:32am

Admiring the time and energy you put into your website and in depth information you provide. It’s great to come across a blog every once in a while that isn’t the same out of date rehashed information. Although it took me time to read through all the comments, but I really enjoyed the article. Keep up the good work.

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Olivia Morrissey
01/18/2012 9:03am

I have never used Storify before, but after reading the inauguration story, I am excited to start. I like how the JOUR 1550 tweets are placed in the story; although they are like quotes, the fact that they were "in the moment" makes the reader feel more engaged in the story.

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Carlie Campbell
01/18/2012 12:37pm

The inauguration was such a wonderful event and Storify seems a great way to capture such events journalistically. I can't wait to start exploring the possibilities of this new medium.

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Alex Rydin
01/18/2012 6:39pm

I'm starting to see Storify used more and more around the web. A tech website I've read for years has started using it to curate the publics reaction to things like SOPA. I feel like, thanks to Herb, we got the chance to be some of the pioneers of Storify.

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Shoshauna Schmidt
01/18/2012 8:54pm

As I was reading, it felt as though I was listening to the event on the radio, with a correspondent narrating, and live quotes from those in attendance. Before this, I have never heard of Storify, but I thoroughly enjoyed this method of journalism.

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Tess Quinlan
01/18/2012 9:07pm

As I read through the Storify, I felt as though my friends were telling me about this great event they had attended. Storify is a tremendous online resource where journalists can share their stories in a casual and organized manner. I am genuinely excited to use it in JOUR 1550.

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Rebecca Hixson
01/18/2012 11:20pm

I never thought Storify would catch on after we did the inauguration one, but I also didn't think Twitter would catch on...It is a great way to deliver a message to a technological generation.

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Rebecca Hixson
01/19/2012 12:14am

The Storify slideshow is just what the platform needed to perfect its goal.

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Joe Kvartunas
01/19/2012 1:25am

This was a fun event to cover and Storify is definitely a very interesting way of covering an event. More and more i find myself looking to Storify to find different perspectives on an event, (i.e. what somebody thought of the debate who was there)

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Melanie Lawder
01/26/2012 12:04am

That day, I had never tweeted so much in my life. I may have doubled the number of tweets. But it caught all of my followers attention - I got questions about the inauguration all day.

At first, I wasn't so sure about Storify. But now I love it. That and live-tweeting are definitely going to be the next tools of journalism. After seeing some great Storifys on the Occupy Wall Street, I'm convinced that Storify is going to blow up into some huge phenomena.

Reply
04/09/2012 6:40am

Thank you for taking up the time and effort to write this vital piece of information. It is really a commendable job that you have done. I think you’ve put up a very nice effort. This is a interesting topic, thank you for taking the time to start up this discussion.

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    Journalism faculty member and graduate student at Marquette University. Native of Camden, N.J.; former president of the National Association of Black Journalists (NABJ); former communications director for the Congressional Black Caucus Foundation (CBCF).

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