I crafted the article so it featured several tips for creating a great #twesume. They include start with the basics, show that you can write, always consider your audience, use relevant Twitter handles and hashtags, show a little of your personality, don't distract from your goal, have some place else for them to go and keep it updated. The article also includes great twesume examples from Erika Glover (@ErikaJGlover), Daniel Jimenez (@DMJreports), Taylor Shaw (@TaylorShaw_427), Eva Sotomayor (@sotomayoreva) and Brianna Stubler (@BriStubler).
I figured the article would resonate among journalism students and educators. It is about Twitter, after all. However, the response far exceeded my expectations. Indeed, the piece earned more than double the amount of tweets from its Poynter.org page than happened for my previous best-received article for them, about showing journalism educators how to teach students to live tweet campus events. At last look, this new offering has nearly 600 tweets!
A note about the headline: I definitely like it. But I think another reason the piece got so many retweets is because it doesn't just apply to journalists. The title could easily be "How to Write a Twitter Bio That'll Make You Stand Out."
Anyway, not everyone liked everything about the article. Many objected to the term twesume. Why? I'm not exactly sure. None of the dissenters in the comments section made an argument against the term that I can remember now. No matter. The point is we should take every opportunity to use those 160 characters to present our best self. Call it a twesume. Call it a Twitter bio. I don't care. Just use it so someone with a job will want to call you for an interview.