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Great Tips on Conference Tweeting

7/16/2012

2 Comments

 
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It's so great when an online article I'm reading in bed grabs me so much that I jump up ready to blog about it? That just happened after a tweet by @WriteOnTrack_L led me to its new blog post, "The Value of Twitter at Conferences."

The tweet caught my eye because it referenced Tim Cigelske, who manages Marquette University's social media accounts. The writer, Lorna Sixsmith, shares several reasons why she, Cigelske and others support tweeting at conferences. Among them: relaxing the audience; increasing its size; creating more engagement with the speaker or panelists; fostering greater attention from those tweeting, and providing instant feedback via the hashtag.

Sixsmith, a copywriter and social media consultant, also offers other blog posts I think would help my journalism students and journalism educators elsewhere. In "The Power of the Hashtag," she writes about how a targeted word after the # symbol can help summarize an event, bring attention to a particular topic and unite tweeters. I really like that Sixsmith uses tweets with hashtags to help keep notes. "140 characters is perfect for note taking," she writes.

Next we have "Why Tweet at Conferences." Sixsmith discusses in this post the benefits for organizers (free publicity, instant feedback, generate interest, keep attendees happy) and attendees (networking, icebreaking, concentrating, sensitizing, sharing and, my favorite, gaining more followers). There's also "How to Tweet at Conferences," in which Sixsmith gives both sides of the lectern "some tips on how to get it right." They include ensuring the hashtag is visible, wifi is available and working, and speakers' Twitter usernames are given.

Finally, back to Cigelske. Sixsmith tweeted that he inspired her latest post with his compelling "Dealing With a Distracted Audience" article in the July edition of Toastmaster magazine. I wish more speakers in academe would heed the subhead: "Don't be put off by those who text or tweet when you speak." Anyway, Cigelske urges organizers and speakers to embrace live tweeting. "When audiences are involved, they are more engaged," he writes. "You want audiences to become companions as you lead them to the final destination or purpose of your speech."

I couldn't agree more. Many thanks to Sixsmith and Cigelske for their thoughtful offerings.

@herbertlowe thought you'd like that one. :)

— Tim Cigelske (@TeecycleTim) July 16, 2012
2 Comments
www.orthowalkfit.com link
6/18/2013 10:05:07 pm

I agree with your points to some extent! Like everything else this one has also got two sides! Some delegates would find it annoying if someone at the conference uses social networking sites. But the thing is these conferences started at a time when there was no influence of the sites among the people!

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trustmypaper link
10/15/2020 08:21:52 am

Great meeting and all schedule is done for the goodness for the margins for the field. Partner of the team is shred for the chunks. The shares opened for the turns for the engagement and all timely provision for the goals for all humans.

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    I am a journalism faculty member and graduate student at Marquette University; native of Camden, N.J.; former president of the National Association of Black Journalists (NABJ); former communications director for the Congressional Black Caucus Foundation (CBCF).

    This specific blog focuses on my students' successes at live tweeting campus events. My hope is it inspires other journalism educators to teach their students to do the same – and other ways that journalists use social media.

    By all means, continue to visit my primary blog on this website to see what me and my students are up to.

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